BlockChain Freelancer Site-

Project Overview

Client: Lyriem, a pre-seed fintech startup
Industry: SaaS, Fintech, Ecommerce
Timeline: 6 months (2025)
My Role: Founding UXUI Lead/ Graphic Designer

Lyriem = B2C2C marketplace

• Primary users: individual freelancers (consumers)

• Secondary users: individual clients (consumers or SMBs)

• System layer: contracts, payments, reputation (platform logic)

Lyriem is a consumer-facing, two-sided marketplace designed to help individual freelancers and clients discover services, commit to work, and complete transactions with confidence.

The product prioritizes trust, transparency, and clarity for non-enterprise users navigating contracts and payments independently.

Problem

Freelancers and independent clients face recurring friction when working together:

• Unclear scope and expectations

• Payment disputes and delays

• Low trust between first-time collaborators

• Tools that assume enterprise literacy rather than consumer needs

Most existing platforms optimize for scale, not for individual decision-making under risk.

Design Goal

Design a consumer-first marketplace experience that enables users to:

• Quickly understand who they’re working with

• Commit to work without ambiguity

• Complete transactions transparently

• Build trust over time through visible reputation signals

All while keeping the experience approachable, self-service, and mobile-friendly.

Design Solution